Winter is on its way to Australia, and, with winter, comes rain (though, being Australia, we can get heavy rain all year round). People get caught in unexpected downpours. They are racing between clients, watching kids play sport on weekends, doing the school pickup and running from cars and public transport, trying to keep dry.
Enter the promotional umbrella. They can be one of the most useful promotional gifts, and I can guarantee, as long as they are good quality, they will never be thrown away.
There are different types of umbrellas available to suit different markets. The compact umbrella is perfect for keeping Promotional umbrellas in a briefcase, handbag or glove box of a car ‘just in case it rains’. Then there is the corporate umbrella. These are medium size, have a hook (sometimes wooden), and suit office workers. They are designed to just cover one person and are a great size for racing between appointments, or on and off transport. Then we have the golf umbrella, great for keeping you dry whilst standing on the sports field of a weekend, or picking up kids from school. These will easily cover two adults, or an adult and two children.
And, the advertising area is AMAZING. Even if they are only printed on two or four panels, your logo can be seen from a distance, and by loads of people.
Some suggestions for the use of promotional umbrellas:
Client gifts – maybe smaller compact ones for ladies to keep in handbags, or larger golf umbrellas for men (or men and women who attend sporting events on weekends. No matter which ones you hand out, they will appreciate the gift as it is something they can use over and over again.
Employee gifts – keep your employees dry, whether it be during their lunchtime, or when they run for the bus or train after work. Either way, besides your employees appreciating their umbrellas, your logo is being seen constantly.
Businesses like real estate agents, hotels, plant nurseries – these are all companies that have clients Tangara Umbrellas that can get caught in the rain. What better idea than for them to have them by the door for their clientele / guests to use in a storm. And, you can even offer them for sale at the reception area – if they are impressed with the quality of your complimentary umbrellas, why not sell them one.
Just make sure that your promotional umbrellas are good quality, long lasting, preferably full fibreglass if they are golf umbrellas. If not full fibreglass, make sure that they are windproof so, if turned inside out, can easily be turned the right way around. If they are good quality, the user will become attached to them and always remember the company who gave them the umbrella.
In a nutshell, they are one of the most useful promotional products which are advertising and promoting your brand at all times.
Promotions International carry a huge range of umbrellas and, remember, they can be produced in your corporate colours so they look like they have just been designed for your company and no-one else. We can take the time to chat with you, understand your needs and budget and come up with the perfect promotional umbrella for you.